Nov 162012
Foto de Bibiana Camba, Directora de Admisiones

Bibiana Camba, Admissions Director

We interviewed Bibiana Camba, director of admissions for full time Master and MBA programmes.

What is the objective of a full time MBA?

Candidates usually decide to take a career break to do an MBA for three reasons: to undertake personal development to make them better professionals, to network or to create their own company.  These three objectives are not mutually exclusive, and many candidates are motivated by more than one.

What should candidates consider when looking for a full time MBA programme?

Personally, I think that the most important – and difficult – decision related to a programme as intense as a full time MBA is deciding when to take a career break. It is also important to think carefully about how much time you are willing to invest, in which country you would like to invest this time and how you will find a school that you feel comfortable with. It is fundamental that the values, faculty and methodology of the chosen business school align with what you are looking for.

Can you describe the recent trends in full time MBAs?

Statistics indicate that the demand for MBAs remains unchanged, due in large part to the innovation that graduates bring to the market.

General MBA programmes are beginning to design specialised tracks at the same time as business schools are partnering to offer programmes to meet the diverse needs of today’s candidates.

At EADA, we have created three strategic tracks within the full time MBA programmes: entrepreneurship, retail and energy. These tracks reflect the sectors with the most growth in recent years both in terms of current companies and the creation of new companies.

What is the profile of EADA’s full time MBA participants?

MBA participants have an average age of 29, a minimum of three years of work experience and a university degree.

EADA supports diversity in its programmes with 50 nationalities represented at the master and MBA level. Participants also come from a wide range of academic backgrounds.

What makes EADA’s MBA programme different?

EADA has always been a pioneer in the incorporation of residential modules focused on managerial skills. Our Residential Training Centre outside of Barcelona is the perfect setting for these intense modules, which encourage concentration, self-analysis and reflection.

Another important aspect of EADA’s full time MBA programmes is the small class size – approximately 30 participants per class – in comparison with other institutions. Without a doubt, this allows us to provide a programme tailored to participants’ individual growth processes.

As an EADA alumni, what aspects of your education at EADA have had the greatest impact? What about the experience in general?

Many years ago – I prefer not to say how many! – I completed a master in EADA. I was a recent university graduate with limited professional experience and I did the Master in Marketing, which was in line with my interests. Due to the diversity of nationalities in class, I felt like I was doing an exchange programme in my own city! This diversity, together with the practical Case Method methodology, prepared me to work anywhere in the world. The personal attention to my learning, the daily contact with the programme director and faculty and the Careers Department provided me with the tools I needed to turn my undergraduate philology degree into a career in a multinational American pharmaceutical company based in the UK. Without a doubt, my professional opportunities multiplied astronomically when I finished the master.

Today, when a candidate is admitted into EADA’s MBA or master community, it means that he or she possesses the qualities that, when combined with EADA’s programme, will result in a professional transformation. This transformation will be defined by increased professional opportunities and the tools necessary to face today’s challenging business environment.

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