Blog for Masters & MBAs | EADA
  • The EADA Experience
  • Alumni Stories
  • Life in Barcelona
  • Admissions & Financing
No Result
View All Result
Blog for Masters & MBAs | EADA
  • The EADA Experience
  • Alumni Stories
  • Life in Barcelona
  • Admissions & Financing
No Result
View All Result
Masters & MBAs | EADA
No Result
View All Result

Professor Yuwei Shi: “Society demands socially responsible companies”

April 3, 2019
in The EADA Experience
0 0
Home The EADA Experience
Share on FacebookShare on TwitterShare on LinkedIn

We interviewed Dr Yuwei Shi, visiting professor of the Sustainability Week (previously called the International Week) course Social Enterprise Business Model Design. Dr Shi is Professor at the Middlebury Institute of International Studies in Monterey, California (U.S.) and Research Director of Middlebury’s Center for Social Impact Learning. He founded the Frontier Market Scouts Fellowship Program that won the 2013 Ashoka-Cordes Award for Innovation in Social Entrepreneurship Education. 

Dr Shi has taught graduate and executive level management programmes across a dozen countries and won two teaching awards. He also has had more than 15 years of experience building successful products, programmes and companies as a startup founder, management consultant, and dean of graduate school.

Dr Shi’s course focuses on a business model design framework based on human-centred design thinking, business exchange networks and strategic management.

You have extensive experience in building successful products, companies and programmes. What are you most proud of?

In the education realm, I’m most proud of teaching in graduate and executive-level management programmes across a dozen countries, which began with a non-degree certificate programme (Frontier Market Scouts Fellowship Program). I’ve seen first-hand the emerging movement from “impact rhetoric” to “impact management”, and take pride in being one of the pioneers in impacting management education.

A venture idea is like a product idea that is nothing but an unpatentable, perhaps uncopyrightable idea, unless you embody the essence of the idea in a prototype.

Can you tell us a bit more about the Frontier Market Scouts Fellowship Program?

This is an open programme that teaches people about how social enterprise and impact investing are managed in emerging markets. In the programme, “emerging market” is defined as a place or sector that is beginning to experiment with market-based solutions to some social, environmental, economic or political problem. The programme has some of the leading practitioners in the field as instructors and dozens of social enterprises and impact investment firms as placement partners to help those fellows who desire in-field experience after the intensive two-week training.

What does a successful business model of a social enterprise look like?

I was initially trained as an engineer, so I’d like to use an engineering analogy. A venture idea is like a product idea that is nothing but an unpatentable, perhaps uncopyrightable idea, unless you embody the essence of the idea in a prototype, so that your business partners, investors, and employees can visualize, feel and contemplate. The business model design is, in essence, a process to build a prototype that embraces a venture idea. 

Of course, no decent prototype will be built without multiple iterations, so that the key to successful business model design is not only the brilliance of the design team but its ability to master experiments, trial and error, just like good engineers.

What does the future hold for social enterprises?

Like it or not, all companies in the future will need to be socially and environmentally conscious and responsible to ensure long-term viability. Society demands it. Technology enables it. And it’s good for everyone.

What can our participants learn about design thinking in your course?

Design thinking is better learned as a practice instead of a theory. While there is a theory of force and motion, it doesn’t help you much when learning to ride a bicycle; you just have to ride it to learn how. In this course, the students will learn about design thinking through experiential learning by completing a design project.

Related

Tags: From our faculty
ShareTweetShare
Previous Post

Professor Florencia Sortheix: “Happiness may be consistent with sustainable lifestyles”

Next Post

Professor Stefan Gröschl: “Business as usual is unsustainable”

Related Posts

Sustainable Christmas Gift Guide
The EADA Experience

Sustainable Christmas Gift Guide

December 17, 2020

...

EADA and Ashoka: committed to Social Innovation
The EADA Experience

EADA and Ashoka: committed to Social Innovation

December 14, 2020

...

Next Post
Professor Stefan Gröschl: “Business as usual is unsustainable”

Professor Stefan Gröschl: “Business as usual is unsustainable”

Languages

  • enEnglish
  • esEspañol

Tags

CFA Institute EADA Careers Entrepreneurship & startups Events Exchange programme From our faculty Innovation International business trips International MBA Leadership Master in Accounting & Financial Management Master in Finance Master in Management Master in Marketing Master in Pharma & Biotech Management Master in Sustainable Business & Innovation Master in Tourism & Hospitality Management Negotiation Rankings

Instagram

  •     With my current experience in the field of business and technology solutions at Capgemini  I wish to expand my knowledge in the area of business consulting and turn my focus towards strategic business development and management  as my overall career goal is to pursue a profession as a consultant in an international environment    With EADA  I see the opportunity to stand out in today   s fiercely competitive marketplace through practical methodologies  applied case studies and the adhering leadership development programme  but certainly also through the name of the educational institution          Maximilian is a world citizen  from Germany  he had studied in the Netherlands and Hungary   and has spent a year living and working in South East Asia  Australia and New Zeland  With a strong focus in technology  innovation and consulting  he has experience in Capgemini as well as smaller companies   We can t wait to see him around campus this week
  •               A warm welcome to the International Master class of 2020-21 with participants from more than 50 nationalities  The 5 kick-off presentations -1 for each programme- took place yesterday in the Barcelona City Centre Campus        EADA Dean Jordi Diaz praised the students for challenging themselves to undertake their master s in today s uncertain times   Strategy is not what you say  but what you do         Jaume Bonet  Master in Finance Director  quoted Jamie Dimon  CEO of J  P  Morgan   There is a book being written on each of you   As Bonet told new participants   this year is not about education  it is about transformation  It is in your hands to write a successful chapter         Welcome to the EADA Community       EADAInternationalMasters  EADAImmersiveLearning  wherebusinesspeoplegrow   WeAreEADA  WeCareEADA  EADABarcelona  MuchBetterWithEADA  KickcoffMasters  EADACommunity
  •        I am excited for my master   s programme in the city centre of Barcelona and can   t wait to immerse myself not only in the Spanish culture  but in cultures from all around the world in class  I am looking forward to getting to know my fellow classmates and learning more about marketing          Vladislava is from Russia and holds a Bachelor   s in Finance  Her dream is to become an expert in Marketing able to complete complex  non-standard tasks in a creative way  Doing her master   s in Barcelona will be her second international academic experience  as she previously studied abroad in the U S    We can t wait to welcome her on campus next week     eadamasters  WhereBusinessPeopleGrow
  •               EADA s International MBA kicked off today in a hybrid format with participants both in class and connected online  Participants from 23 nationalities started this unique experience that will not only transform them in a professional way but also on a professional level        There were mixed emotions from participants on their first day feeling excited  happy and nervous at the same time  They had the opportunity to get to know each other on a Walking Tour around Barcelona a few days ago       Welcome to the EADA Community     EADAInternationalMBA  eadaimmersivelearning  wherebusinesspeoplegrow  EADABarcelona  WeAreEADA  EADAmasters  WeCareEADA
  •     I would like to make an impact in everything I do  Our world has seen inventions enough for three generations but not found a proper way to use them in day to day life  I would also like to make industries in my community green eco-friendly industries  The concept of recycling has been in my mind for a long time  We only focus on creating a product and sometimes on its impact on the environment but we do not consider the resources that are used to make them       Rokesh is an Aerospace Engineer from India  Keen Yoga enthusiast  he has won various prizes at state level for back bending and balancing  He is looking forward to meeting fellow EADA students who share his passion for sustainability    We can t wait to welcome him on campus in the fall      eadamasters  wherebusinesspeoplegrow
  • Some Masters and MBA students came on campus today for the last Welcome activity before the programmes kick off in a few days   Our relocation partner  studentfybcn came on campus to give plenty of useful tips to settle in Barcelona  housing  transportation  phone services  trips and networking activities  Everything to make the most of Barcelona experience  We then followed with a tour of the campus    We are happy to meet you guys in person and see how the campus is filled up with students from all around the world  Looking forward to meeting all the 2020 21 Masters and MBA students about to arrive   The countdown for the beginning of the year starts    Get ready for an exciting journey of personal and professional development    WeAreEada  WhereBusinessPeopleGrow
  • Our International Master in Management at EADA has moved up 9 places to  32 in the world by the Financial Times Ranking 2020     In addition  EADA has also achieved 98  in Employability  Career Service and Aims Achieved and  1 in  Marketing teaching   4 in  CorporateStrategy  10 in  GeneralManagement  We would like to congratulate the whole team and in particular James Haigh  Jordi Diaz and Nigel Hyges  who have been the directors of the Master in Management during different stages from the beginning of the programme   Many thanks to our great team of admissions  faculty  careers and alumni     weareeada  financialtimesranking
  •     Sustainability and social consciousness are two of the most relevant topics today  and I am more than excited to discuss the challenges and opportunities at hand with like-minded  innovative thinking classmates at EADA   Kristina is from Germany and will start the International Master in Sustainable Business   Innovation at EADA this fall  Complementing her studies at EADA  Kristina holds the position of Community Director at 180 Degrees Consulting Barcelona  the world   s largest consultancy for non-profits   social enterprises         See link in bio  We can t wait to welcome her on campus in the fall     weareeada  eadamasters
  •     Pursuing the International Master in Tourism   Hospitality Management at EADA relates to my goals in many ways - it will allow me to develop the skills I need to succeed and to meet inspiring people I can share my passions and my ideas with              Emma is from Canada and holds an undergraduate degree in Business Administration   with a specialisation in Management   International Affairs  As a teenager  she visited an ecolodge in the middle of the Costa Rican jungle and fell in love with this creative  resourceful and well-managed business  That day  it became clear to her that she  too  would one day have her own eco-responsible hotel somewhere in the world   We can t wait to welcome her on campus in the fall      eadamasters  weareeada
  • The EADA Experience
  • Alumni Stories
  • Life in Barcelona
  • Admissions & Financing

© 2019 EADA Business School.

No Result
View All Result
  • The EADA Experience
  • Alumni Stories
  • Life in Barcelona
  • Admissions & Financing

© 2019 EADA Business School.

Login to your account below

Forgotten Password?

Fill the forms bellow to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In